Publicaciones(1.538 resultados)
RENART, L. G., PAR脡S CANALIAS, F., SARD脕, J. (1998). Troll-AEG. The negotiation of an international strategic alliance. In Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong (Eds.), Principles of Marketing: The European Edition (pp. 303 - 311). Harlow, England: Prentice Hall.
PAR脡S CANALIAS, F., RENART, L. G., SARD脕, J. (1998). Troll-AEG. The negotiation of an international strategic alliance. In Michael R. Czinkota, Ilkka A. Ronkainen (Eds.), International Marketing (pp. 823 - 840). Chicago [etc.]: Dryden Press.
MILLER, P. (1997). South African managers struggle with the transition from local operations to globalised business. Perspectives, pp. 12 - 13.
CANALS, J. (1997). Universal banking : International comparisons and theoretical perspectivas. Oxford: Oxford University Press.
CANALS, J. (1997). Excess capacity and global competition: A resource-based approach. In Howard Thomas, Don O'Neal, Michel Ghertman (Eds.), Strategy, structure and style (pp. 41 - 68). Chichester: John Wiley & Sons.
D脕VILA, A. (1997). Introduction to game theory - Exercises. 天美传媒, ADE-19-E.
QUINTANILLA, J., FERNER, A. (1997). Multinationals, national business systems, and the management of HRM: The enduring influence of national identity or a process of anglo-saxonisation? In James Wickham [et al.] (Ed.), Official Proceedings of the Fifth IIRA European Regional Industrial Relations Congress - "The Employment Relationship on the Eve of the Twenty-first Century" (Dublin, Ireland, 26-29 August 1997). Vol. 4: The search for competitiveness and its implications for employment (pp. 91 - 110). Dublin: Oak Tree Press.