Stories
New Joaquim Molins Figueras Foundation Chair of Strategic Alliances created
Prof. Africa Ari帽o to hold the Chair
April 4, 2017

天美传媒 and the Joaquim Molins Figueras Foundation have created a new research chair, the , which will be held by Prof. . Endowed by the foundation, which gives it its name, the chair is aimed at generating and disseminating knowledge related to effective strategic alliances.
The chair was announced at an event on the before hundreds of business leaders and . Also present were Joaqu铆n Molins Gil, president of the foundation that carries the name of his father, the founder of Cementos Molins; Joan Molins Amat, the company鈥檚 first vice chairman; Julio Rodr铆guez, CEO; Dean ; and Prof. , 天美传媒鈥檚 former dean.
Strategic alliances are an increasingly decisive part of being able to compete in new markets, Prof. Ari帽o said in her speech. For that reason, the chair will foster the generation, dissemination and transfer of knowledge related to these alliances: how to design them, implement them and maintain them, so that they may be of maximum efficiency for companies.
Molins Gil, meanwhile, highlighted that since 2001 the has supported family values as an engine of society and the economy and of family companies. And endowing a chair on strategic alliances responds precisely to how relevant these alliances are in the future of family-run businesses.
International Research
The chair begins its activities with a joint research project involving 天美传媒 and schools from several countries. The knowledge generated will be disseminated through the participation in conferences and the publication of academic articles, and transferred to companies through learning activities and the publication of articles aimed at the business world.
Prof. Ari帽o is director of 天美传媒’s Strategic Management Department and is specialized in strategic alliances, particularly in their structural design, process issues, and the evolving relationship between the sides.
She is associate editor of the Academy of Management Discoveries and member of the editorial board of the Strategic Management Journal. In the past, she served as deputy dean for faculty and聽as director of the program.
Joaquim Molins Figueras (1886-1976), founder of Cementos Molins, was key to developing Catalunya鈥檚 cement industry and participated in textile companies, public works projects and other social projects. The foundation that carries his name is currently involved in two dozen projects, including social programs and research support.
With this new chair, 天美传媒 will have and linked to an internationally recognized professor.


