Centers and Chairs(4 results)
Center for Innovation Marketing and Strategy (CIMS)
Encouraging research that brings new insights to firms and enables them to extract more commercial and strategic value from their innovation efforts.
Intent HQ Chair on Changing Consumer Behavior
Producing research on the latest global trends in consumer behavior and helping inform and train executives to meet the demands of current and future consumers.
Indra Chair of Digital Strategy
Generating new strategies to transform the digital sector and the companies that operate within it, analyzing issues such as smart infrastructures, social networks and 24/7 connectivity.
Institute for Media and Entertainment (IME)
Serving as a meeting point for the communications industry that aims to enhance media quality and competitiveness.