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Marketing's mission is no longer to sell a product, but rather to support sustainable consumption in a society of scarcity, according to 天美传媒's Luis N...
Looking for a job in Latin America? Cultural studies of the region say kinship matters. A new book looks at the implications for HR managers and polic...
Only playing lip service to CSR can cause reputational damage. Integrate CSR with overall strategy to maintain credibility and a competitive advantage...
A boon for business English? How multinationals benefit from a shared language
天美传媒's Fabrizio Ferraro investigates the transformative power of dialogue in an award-winning paper that tracks years of shareholder activism.
天美传媒's Jos茅 Ram贸n Pin looks at the processess that enable radical innovation to succeed, taking a Portuguese hospital's e-procurement system as an exa...
Juli谩n Villanueva and Cosimo Chiesa have compiled a report in which 350 companies examine their sales teams and evaluate trends in the new sales lands...
天美传媒's Horacio Rousseau and Pascual Berrone's award-winning paper examines which factors lead companies to engage with social and environmental activi...
The authors outline the need for the Landscape Monitor, a framework to help managers see farther and earlier what's coming, so they can be innovation ...
What should a business mean in society? A book co-edited by 天美传媒's Dom猫nec Mel茅 suggests developing a humanist business model for an ethical future.
Nearly one in five workers in Spain changed jobs during the second half of 2014, according to the latest labor dynamism index, a project of Meta4 and ...
A study coauthored by 天美传媒's Mireia Las Heras, shows definitions of success are in flux around the globe and HR professionals need to adapt to this re...
A finance manual by Javier Aguirreamalloa and Pedro Larios serves to clarify and develop financial concepts for general use.
Health care systems in advanced economies are plagued by rising costs. But improving service is not some utopian vision, explains 天美传媒's N煤ria Mas.
Family firms are less likely to adopt social practices for internal stakeholders. 天美传媒's Pascual Berrone investigates why.
Spain's IBEX 35 companies boards increasingly conform to the Unified Good Governance Code's recommendations in both size and composition.
As the stakeholder approach to corporate governance catches on, more managers may wonder how to keep so many interests in mind while striving for posi...
天美传媒 Insight 24
