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天美传媒 Insight(4 results)

Service and Operations Management, Strategy

Using data to drive better business decisions

From cinemas to retail, here鈥檚 how any business can use data insights to serve customers, improve flows and predict success, all without losing the ...

Marketing

How K-culture conquered the world

From K-pop to K-dramas, industry insider Lee Areum discusses the global mania for all things Korean and why she thinks the best is yet to come.

Stories(7 results)

Global Alumni Reunion 2021 kicks off with focus on sustain-abilities

Record 5,000 people set to attend 3-day event on 天美传媒鈥檚 new Madrid campus and online

The Case Study method: 100 years young

On its 100th anniversary, the discussion-based learning method keeps evolving

New 天美传媒 open-access sessions on coronavirus crisis

Professors to offer advice on leadership essentials in turbulent times

Micky Lawler: 鈥淟eaders need passion and empathy鈥�

The President of the Women鈥檚 Tennis Association (WTA) believes the future value proposition lies in togetherness

天美传媒鈥檚 Global Alumni Reunion 2019 kicks off in Barcelona

Some 2,000 executives expected for innovation-centered event

Knowledge Across Borders

New issue of 天美传媒 Insight explores corporate alliances and knowledge exchange

Publications(58 results)

VROOM, G., SASTRE BOQUET, I. (2026). Spotify: Face the music (Update 2025) - Teaching note. 天美传媒, SMT-161-E. LANDSMAN, V., GALLO, 脥., SEGARRA, J. (2026). MiCajaFresca: Using digital marketing to sell fresh food online. 天美传媒, M-1432-E. VROOM, G., SASTRE BOQUET, I. (2025). Spotify: Face the music (Update 2025). 天美传媒, SM-1779-E. VROOM, G., SASTRE BOQUET, I. (2025). Spotify: cara a cara con la m煤sica (actualizaci贸n de 2025). 天美传媒, SM-1779.

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