Publications(1.389 results)
BERRONE, P., G脫MEZ-MEJ脥A, L. R. (2008). Beyond financial performance: Is there something missing in executive compensation schemes? In Luis R. G贸mez-Mej铆a, Steve Werner (Eds.), Global compensation. Foundations and perspectives (pp. 206 - 218). Abingdon, Oxon: Routledge.
ARI脩O, A. (2008). Strategic Alliances: The Essentials. The Secrets of a Powerful Competitive Tool. 天美传媒 Alumni Magazine (109), pp. 14 - 18.
MAIR, J. (2008). Another Future is Possible. Social Entrepreneurship Initiatives. 天美传媒 Alumni Magazine (109), pp. 20 - 24.
FERN脕NDEZ, P. (2007). Brand equity and brand valuation: Establishing guidelines for value creation. In K. Sangeetha (Ed.), Branding practices (pp. 158 - 167). Hyderabad, India: Icfai University Press.