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Risks or opportunities? Josep Valor analyzes five fundamental concepts of the digital economy and poses questions for reflection to help evaluate whet...
天美传媒 Insight聽150
If your company doesn't have a Chief Digital Officer now, it may very soon. But even as the CDO title is catching on, the job is evolving. 天美传媒's Sanj...
The marriage of finance and technology has given rise to new players. Here's how pioneering fintech business models are transforming the financial ind...
Crowdfunding is among the fastest growing segments in the financial industry. What are the options and what are their strengths over traditional forms...
Which problems are best suited for design thinking? Using real-life examples, here is how managers can use design thinking to their advantage.
Many managers approach problems with an engineering mindset: build it the right way and make sure it works. Designers, on the other hand, approach pro...
Communications strategy is an indispensable part of corporate strategy in today's world. In their 2018 book, Ignacio Bel Mall茅n and Jos茅 Ram贸n Pin Arb...
天美传媒 Insight 37
Five practical steps for putting purpose into practice, achieving higher levels of motivation, commitment, engagement and fulfillment in your company.
Wearables, self-driving cars, AI: these trends are triggering a seismic shift in consumer patterns toward a constantly connected and engaged omnichann...
Most likely you work with a millennial. You may even be one, or your boss may be. The first generation of digital natives is already in the workforce,...
Download 天美传媒 Insight magazine (Issue 36, Q1 2018) all about strategic alliances.
Web 2.0 has changed how we look for and acquire products. Building on this change in behavior, a new form of marketing works to attract customers orga...
The growth of data generates many interactions between organizations, people and things, and executives must identify what elements of their value pro...
Do newspapers or books have a future? Will television exist in five years' time? Amid dramatic changes, there are timeless tools to manage media busin...
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The profile of a typical Spanish business angel has remained fairly static over the last year: a young man who co-invests primarily in digital project...
"Who am I?" It might seem an unusual first line for a book on time management, but Santiago 脕lvarez de Mon of 天美传媒 argues that self-knowledge is key t...
Cities form the backbone of the global economy. At the same time, urban concentrations present their own challenges 鈥� including increasing inequality ...