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With its unique geo-strategic position, Morocco has become an attractive gateway between Africa and Europe.
This two-part 天美传媒 case analyzes marketing issues associated with a controversial sector: the tobacco industry.
天美传媒's Yih-teen Lee and Marta Elvira help HR practitioners gain nuanced insights into HRM in emerging economies.
A more humanistic approach toward management may be the answer to growing problems that currently plague our economic system.
天美传媒 Prof. Mireia Gin茅 and colleagues estimate the impact of a firm's internal corporate governance on share price.
天美传媒 Prof. Bruno Cassiman and Stijn Vanormelingen reveal how process and product innovation can directly impact price/cost margins at the firm level.
Producing in-house when most of your competitors outsource their work may seem counterintuitive.
In time, the gains derived from moving a company's operations to a more competitive location can actually enhance productivity in the country of origi...
Will Netflix be able to turn the movie rental business upside down in the streaming environment, the same as it did more than a decade ago with DVDs?
When the unthinkable happens, managers need to take charge and assemble the ideal management team for the crisis at hand.
In negotiation, the creativity of the counteroffer appears to be the most significant variable influencing the success of the final deal.
By accounting for the trade-offs between uncertainty, outcome, and time, a new model offers the hope of a clearer understanding of investment behavior...
The international relocation of managers presents both challenges and opportunities for multinational corporations.
How does one know if a corporate merger will create value? More importantly, how much will the merger be worth? These are tricky questions to answer b...
The authors outline the strategic planning methodologies needed to create smart cities -- sustainable, socially cohesive places that enhance the quali...
Nat脿lia Cuguer贸-Escofet and Josep M. Rosanas argue that management control systems based on just principles are what lead to optimal business results....
To achieve optimum results, companies must learn to promote the capabilities of each generation.
A well-defined IT strategy is crucial for the implementation of eHealth systems for a new generation of geographically mobile patients.