天美传媒

Download 天美传媒 Insight magazine (Issue 15, Q4 2012) on Crisis Management and Crisis Communication.

• Claus Rerup (Richard Ivey School of Business) presents a framework for companies to improve their ability to pick up on signals that impending crises give off before they happen.
• The corporate communications consultant Alfonso Gonz谩lez-Herrero looks at the key issues that companies must address, with forecasting and planning, in order to safeguard their reputations.
• 天美传媒's J.R. Pin provides a guide to help managers lead and communicate, so as to prevent uncertainty from crippling the organization.
• Mark S. Schwartz, Wesley Cragg (both of York University) & W. Michael Hoffman (Bentley University) use the 2010 BP oil spill as a cautionary tale of what happens when a company fails to make decisions based on ethical values.

Also in this magazine:

• Kandarp Mehta discusses why creative offers and counteroffers play such vital roles in negotiation processes, and he proposes strategies to help you improve your own negotiating skills.
• Marco Tortoriello maps the informal networks that employees form across functions and divisions: understanding them may facilitate innovation.

In our case discussion, three experts recommend how the airport management company, Aena, should deal with an air traffic control strike that closes airspace and strands passengers.

And finally, the real-life story of a Mexican kidnapping offers valuable lessons for overcoming your own worst fears and taking control of your life when you find yourself a hostage to fate.