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The influence of emotions on consumer decision making is much more nuanced and complex than many are aware.
Recent financial scandals underscore the dangers of CEOs having too much power. 天美传媒 Prof. Guido Stein and research assistant Salvador Plaza weigh the...
The future and sustainability of many companies will depend to a great extent on teenagers' behavior and attitudes toward consumption.
On the historic occasion of the Pope's November 2010 visit to Barcelona, 天美传媒's Antonio Argando帽a highlights some useful lessons for companies in rela...
Many blame the recent collapse of the banking sector on previous decades of deregulation and the unfettered competition it inspired. But when banks ar...
Companies are actually able to grow faster provided that they have strong internal planning and control systems in place early on.
Are future leaders ready to take on the diversity they will face in their careers? To deal with varying perspectives, leaders need cultural intelligen...
Spain; Deficit; European Union; Value-added tax; VAT;聽General rate;聽Reduced rate;聽Minimum rate;聽Public revenue;聽Consumption; Savings; Salary; Interest...
Download 天美传媒 Insight magazine (Issue 5, Q2 2010) on The Power of Global Thinking.
For better management and employee productivity, consider the role of culture. Especially for global organizations, appreciating cultural differences ...
Private label products, or store brands, can bolster a store's market share and positively impact retail sales. But what effect do private label produ...
The history of the home video-game industry is a perfect example of how the interaction between competitors gives birth to an industry and determines ...
