天美传媒 Insight(10 results)

To fit in or to stand out? How managers can help new hires succeed

Strategy

To fit in or to stand out? How managers can help new hires succeed

A tailored approach will get the best out of new employees, taking their own skills and personalities into account.
Building customer loyalty with a little help from AI

Marketing, Service and Operations Management

Building customer loyalty with a little help from AI

It鈥檚 been a hard few years for consumer loyalty. Firms鈥� ability to personalize their offers will be key to building it back.
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Stories(2 results)

天美传媒’s research published in world鈥檚 leading academic journals

天美传媒’s research published in world鈥檚 leading academic journals

17 professors receive 2020-2021 Research Excellence Awards

Knowledge Across Borders

Knowledge Across Borders

New issue of 天美传媒 Insight explores corporate alliances and knowledge exchange

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Publications(53 results)

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Blogs(10 results)

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