Sports Management Center (SMC)
Leading with Excellence, Amplifying Sport’s Positive Impact
The Sports Management Center aims to enhance outstanding leadership and excellence in decision-making across the sports industry. The Center brings together industry leaders and other stakeholders to amplify with this mission the business and societal impact of sports. We envision influencing the future of sports by driving meaningful change that benefits both businesses and society as a whole.
Objectives
The Sports Management Center pursues three core objectives, each designed to foster the holistic development of 天美传媒 students and participants and contribute to the broader community:
- Bring together industry leaders to exchange ideas and viewpoints on emerging trends, challenges and opportunities shaping the sports sector.
- Lead pioneering research initiatives that offer sports stakeholders not just insights, but a competitive edge. By providing research that is both practical and forward-thinking, we empower decision-makers with tailored, actionable strategies that address current challenges and anticipate future opportunities.
- Supporting programs or activities that equip current and future leaders to drive positive change and industry transformation. Through impactful education we ensure that our programs not only foster intellectual growth but also prepare leaders to make meaningful contributions to their fields.
Research areas:
- Economic Impact
- Emerging Technologies
- Entrepreneurship
- Financial Management
- Governance & Ethics
- Innovation
- Investment
- Leadership
- Social Impact
- Strategy
- Sustainability
- Talent Management
Center Director
Center Director
Carmen S谩nchez
Director
Academic Contributors
Academic Contributors
Founding Members
Founding Members
Alan Pace
Chairman, RCD Espanyol de BarcelonaChairman, Burnley Football Club
Fabeka Lebr贸n
Founder & President, Iberoamerican Bridges
Antoni Martin
Blockchain Founder & Technology Entrepreneur, Polygon, Privado.id and Tether
Research
- Ricart, J.E., Oliver, J. (2025). Governance of the 37th America’s Cup in Barcelona鈥擜 Public-Private Partnership Model. 天美传媒
- Mueller-Frank, M. (2024). Betting (and winning) on the wisdom of crowds. 天美传媒 Insight. 聽INSIGHT-15144-E
- Larra帽aga, P., Bielza, C. (2020). Lessons from sports to compete with AI. 天美传媒 Insight. INSIGHT-3060-E
- Gallo, I. (2019). Which advertising trends stand out at the Super Bowl? 天美传媒聽Insight. INSIGHT-3168-E
- Fonti, F., Maoret, M. (2016). Ball don’t lie: Making a case for core stability. 天美传媒 Insight. INSIGHT-3569-E
- 脕lvarez de Mon, S., Flores, J.E. (2016). Pau Gasol: courting a successful career. 天美传媒 Insight. INSIGHT-3581-E
- Foster, G., Norm, O., Reilly, D谩vila, A. (2016). The playbook for sports managers. 天美传媒 Insight. INSIGHT-3590-E
- Vaccaro, A., Fioravante, R. (2025). . 天美传媒. NEG-51-E
- Valent铆, A. (2025). Deporvillage in the United Kingdom: The shopping experience dilemma. 天美传媒. M-1422-E
- Llad贸, M., Roure, J., S谩nchez, A., Sastre, I. (2025). . 天美传媒. SM-1774-E
- Pastoriza, D., Ari帽o, A., Calleja, R. (2024). . 天美传媒. SM-1757-E
- Zamora, J., Sastre Boquet, I. (2021). . 天美传媒. SI-206-E
- Estrada, J. (2021). . 天美传媒. F-976-E
- Garc铆a Pont, C., Rosenberg, M. (2021). . 天美传媒. ASN-85-E
- Duro, M., Soler, E., Rivera de Asis, J. (2019). 聽天美传媒. C-796-E
- Garc铆a-Castro, R. (2019). . 天美传媒. AD-371-E
- D谩vila, A., Llad贸, M., Sastre Boquet, I. (2019). . 天美传媒. SM-1673-E
- De Ros, M., D谩vila, A. (2018). Spanish Impulse: Entrepreneurial Initiative in Sailing. 天美传媒. E-195-E
- Romero-Salas, D., Shonik, M., Garc铆a Pont, C. (2017). RCD Espanyol. 天美传媒. M-1363-E
- D谩vila, A., Llad贸, M., Sastre Boquet, I. (2017). . 天美传媒. SM-1645-E
- D谩vila, A., Oyon, D. (2016). . 天美传媒. C-783-E
- Segarra, J.A., Fern谩ndez, A., Aguirreamalloa, J. (2015). . 天美传媒. SM-1626-E
- 脕lvarez de Mon, S., Flores, J.E. (2015). . 天美传媒. DPO-375-E
- 脕lvarez de Mon, S., Flores, J.E. (2009). . 天美传媒. DPO-163-E
- 脕lvarez de Mon, S. (2025). Merci, Rafa. Expansi贸n
- 脕lvarez de Mon, S. (2025). La experiencia del error. Expansi贸n
- 脕lvarez de Mon, S. (2024). De la adversidad a la excelencia. Expansi贸n
- 脕lvarez de Mon, S. (2024). La vida sigue. Expansi贸n