Luis Mar铆a
Huete
Professor of Operations, Information and Technology
鈥� Doctor of Business Administration, Boston University
鈥� MBA, 天美传媒, Universidad de Navarra
鈥� Law Graduate, Universidad de Navarra and Murcia
Luis Huete is Professor in the Operations, Information and Technology. He holds a Law degree, an MBA from 天美传媒, University of Navarra, and a Ph.D. in Business Administration from Boston University. He was a Fulbright Scholar in the United States and his doctoral thesis on Commercial Banking Service Strategy was awarded by the Decision Science Institute of Atlanta as the best thesis completed in the United States in 1988.
He has been a Professor at 天美传媒 since 1982 and has taught in the Achieving Breakthrough Service and Advanced Management programmes at Harvard Business School (USA). Co-Chairman of HBS-天美传媒 seminar 鈥淎chieving Breakthrough Service鈥� in Switzerland, Spain, US, Argentina, and Uruguay.聽 He has also taught executive programmes at other business schools such as ESE (Chile), IAE (Argentina), Ide (Ecuador), Inalde (Colombia), IPADE (Mexico), ISE (Brazil), PAD (Peru), Deusto Business School, ISEM, Instituto Internacional San Telmo and Basque Culinary Center (Spain), ESMT (Germany), Timoney Leadership Institute (Ireland), AESE (Portugal) and Skolkovo (Russia), Human Capital Leadership Institute (Singapore), Mudra Institute of Communications (India), Hamayesh Farazan (Iran) and Lagos Business School (Nigeria) among others. He has also collaborated with the Corporate Universities of Omnicom (USA), Bupa and OMG (UK), ISS (Denmark), Telef贸nica (Spain), Intercorp, Gra帽a y Montero (Peru), etc. As a researcher he has worked at Harvard Business School developing scientific material and in research projects funded by Bell Communications.
Professor Huete has worked as a speaker, consultant and facilitator of senior management teams in more than 800 companies in 70 countries. He has worked with CEOs and Management Committees on aspects related to the redesign of the governance model, strategy, structure and culture in companies such as Almirall, Altia, Banco Santander, BBVA, Banco Caminos, Banesto, Bankinter, Banco Caminos, Campofr铆o, Cepsa, Christian Lay, Enagas, ITP-Rolls Royce, Leon de Oro, Loewe, Luckia, Meli谩, Neinver, Makro, Osborne, Pronovias, Repsol, Ticare, (Spain), ISS (Denmark), International House, OMG (UK), Rijks Zwaan, Rijks Zwaan, Rijks Zwaan, Rijks Zwaan, Rijks Zwaan, Rijks Zwaan (UK), Rijks Zwaan, Repsol, Ticare, (Spain), ISS (Denmark), International House, OMG (UK), Rijk Zwaan, Randstad (Netherlands), Persgroup (Belgium), Luxxotica (Italy), Addeco (Switzerland), Top Farms (Poland), Luis Simoes, Sogrape (Portugal), Omnicom, Tricon, UTI (USA), Guard. (USA), Guard. me (Canada); Femsa, Grupo Salinas, Oxxo, Palacio de Hierro, Telef贸nica (Mexico), Transactel (Guatemala), Gra帽a y Montero, Grupo AJE, Grupo Breca, Intercorp, Grupo Romero, Mibanco, (Peru), Larra铆n, Telef贸nica, Tricon (Chile), Banco Galicia, Tarjeta Naranja, Telef贸nica, VW (Argentina), Equivida, Indurama, Telef贸nica (Ecuador), ASSA, Copa, Femsa Kof, Indesa, Sab Miller (Panama), O Estado de Sao Paolo, O Globo, Telesp (Brazil), Coca-Cola, Colombina (Colombia), Grupo Monge (Costa Rica), Nissan (Latam); Epikurean Lifestyle, Six Senses Resorts (Thailand), CEMEX, Femsa Coca Cola, LH Parangon (Philippines), Deloitte (Australia); Kangra (South Africa) among others.
Professor Huete chairs the Advisory Board of Makro and the Instituto de Capital Humano. He is also a board member of Altia, Instituto Gobernanza y Sociedad, and the International Academy of Management. He also is a member of the Advisory Boards of Amrop, Agencia 71, Cenador de Am贸s-Jes煤s S谩nchez (3 Michelin stars), Executive Excellence, Lid Publishing, Ikaria, and Ticare. Luis is also a trustee of the Tu grano de arena Foundation and brand ambassador for Soneva (Maldives), Adizes Institute (USA) and Nuba (Spain). Previously he was a board member of other companies such as Six Senses Resorts & Spas (Thailand), Epikurean Hotels and Resorts (Thailand), Corporaci贸n Financiera ARCO (Madrid), PortAventura (Barcelona), Solera Motor (C谩diz), Fundaci贸n Montenmedio de Arte Contempor谩neo and brand ambassador for Glenfidich.
He is the author of twelve management books. Services and Profits, Build Your Dream, Service Management and Clienting are the best-known titles. Leading for the common good (2015), Leaders who made history (2017) and Build your dream 2.0 (2019) are the latest published. Luis is also a regular writer of articles in specialised publications such as Harvard Deusto Business Review and 贰虫辫补苍蝉颈贸苍.
Areas of interest.
鈥� Clienting: building customer loyalty and customer centricity
鈥⒙燣eadership and happiness
鈥⒙燩ersonal development
鈥⒙燬trategy and execution
鈥⒙燝辞惫别谤苍补苍肠别
鈥⒙燜rom family business to families in business