Publications(1.644 results)
RICART, J. E., RODR脥GUEZ BADAL, M. 脕., S脕NCHEZ, P. (2007). Meeting unmet needs at the base of the pyramid: Mobile health care for India's poor. In V. Kashturi Rangan, John A. Quelch, Gustavo Herrero and Brooke Barton (Eds.), Business solutions for the global poor: Creating social and economic value (pp. 84 - 91).
NUENO, J. L., VIDELA, P. (2006). Compitiendo en mercados maduros.