Publications(2.288 results)
GALLO, 脥., VALENT脥, A. (2025). Scent-sational shift: Exploring a repositioning for EQUIVALENZA - Teaching note. 天美传媒, MT-65-E.
KLUETER, T. M. (2025). Why companies looking for new technologies don鈥檛 manage to innovate. Forbes.com.
EDSON ESCALAS, J., WILLIAMS, P., GALLO, 脥. (2025). Implications of brand purpose for consumer identity. In Ravio, Ayalla A. & Belk, Rusell (Eds.), The Routledge Handbook of Identity and Consumption. Abingdon, Oxon: Routledge.
MEHTA, K. (2025). New Venture Investment Negotiation. Instructions for the Investor. 天美传媒, NEGE-30-E.
MEHTA, K. (2025). New Venture Investment Negotiation - Instructions for the Entrepreneur. 天美传媒, NEGE-31-E.
ZAMORA, J., SASTRE BOQUET, I. (2025). Insuring the future: Santaluc铆a's digital transformation - Teaching note. 天美传媒, OITT-6-E.