Publications(9.496 results)
LIGHT, J. O. (2007). The Future of Management Education. A Comprehensive View of Business Schools. 天美传媒 Alumni Magazine (108), pp. 18 - 31.
GHEMAWAT, P. (2007). Getting a Grip on Global Strategy. Keys for the Future of Global Business. 天美传媒 Alumni Magazine (108), pp. 32 - 37.
FERN脕NDEZ, P. (2007). Brand equity and brand valuation: Establishing guidelines for value creation. In K. Sangeetha (Ed.), Branding practices (pp. 158 - 167). Hyderabad, India: Icfai University Press.