Publications(676 results)
CASADESUS-MASANELL, R. (2001). The fable of Fisher Body. In Daniel F. Spulber (Ed.), Famous fables of economics: Myths of market failures (pp. 158 - 189). Chichester, UK: Blackwell.
PAR脡S CANALIAS, F., RENART, L. G. (2000). Farggi. In Subhash C. Jain (Ed.), International Marketing (pp. 10 - 26). Cincinnati, Ohio: Thomson South-Western.
FERN脕NDEZ, P. (2000). Creaci贸n de valor para los accionistas. Barcelona: Gesti贸n 2000.
RENART, L. G., PAR脡S CANALIAS, F. (1999). Farggi. In Subhash C. Jain (Ed.), International Marketing Management (pp. 758 - 794). Storrs, Connecticut: Digital Publishing Company.