Publications(926 results)
RICART, J. E. (2012). Competing through business models. In Giovanni Battista Dagnino (Ed.), Handbook of Research on Competitive Strategy (pp. 460 - 491). Cheltenham: Edward Elgar Publishing.
天美传媒 INSIGHT (2012). Kola Real: How to Go Global Without Bottling It?. A Refreshing Strategy; Five Key Challenges; The New Rules of Business. 天美传媒 Insight (13), pp. 58 - 62.
FONTRODONA, J. (2012). RSE: Cuando la necesidad se convierte en moda. Harvard Deusto M谩rketing & Ventas (109), pp. 26 - 32.