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天美传媒 Insight(7 results)

Sagrada Familia: leadership lessons in vision, mission and innovation
Innovation and Change, Leadership and People Management

Sagrada Familia: leadership lessons in vision, mission and innovation

The Sagrada Familia by the architect Antoni Gaud铆 is proof of how to turn vision into reality. For business executives, the Barcelona monument offers ...
Which advertising trends stand out at the Super Bowl?
Marketing

Which advertising trends stand out at the Super Bowl?

The Super Bowl and Halftime Show have become bonanzas for advertisers to create buzz for their brands. Here are some winning strategies.
The best case studies to teach management and face the challenges of modern business
Knowledge and Communication

The best case studies to teach management and face the challenges of modern business

From the newest installment of the bestselling Spotify series, to concerns surrounding AI, to cloud computing in Ukraine, learning by case study mimic...
After banner year of elections, tax policy is on the agenda
Economics, Finance

After banner year of elections, tax policy is on the agenda

Corporate tax changes may hit investment, jobs and firm creation.
Managing Risks Effectively
天美传媒 Insight

Managing Risks Effectively

天美传媒 Insight 28
Will Suchard shun traditional advertising this Christmas?
Marketing

Will Suchard shun traditional advertising this Christmas?

For decades, the chocolate brand Suchard has been well known for its traditional ad campaign each holiday season, but this may all be about to change.
Maximize your campaign with local digital marketing
Information Technologies, Marketing

Maximize your campaign with local digital marketing

With smartphones redefining prime time, capitalize on geolocation and local digital marketing to reach the right people, at the right time.