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天美传媒 Insight 37
Should cost-effectiveness be the sole consideration when deciding whether to finance new drugs? Many in the healthcare industry in Spain are now quest...
Download 天美传媒 Insight magazine (Issue 36, Q1 2018) all about strategic alliances.
The case of a healthcare alliance contains lessons for how partners can better coordinate their activities, improve joint performance and create value...
How can we ensure the sustainability of hospitals under intense budgetary pressures? A more integrated health system may be the remedy we need to curb...
Download 天美传媒 Insight magazine (Issue 34, Q3 2017) on Public-Private Partnerships.
Sustainable public healthcare requires innovative solutions that allow for fast and fair access to medicine. A report from 天美传媒 aims to guide healthca...
Thanks to globalization, the world may seem smaller, but the people in it are actually getting larger. Obesity is a pandemic, and the social aspects o...
天美传媒's Stefan Stremersch examines message content, strategy and timing to offer a practical model for improving communication -- and sales -- in a com...
How can hospitals deliver better care to more patients at a lower cost? A 2015 study by 天美传媒 and Accenture takes a close look at the new role that Eur...
Bel茅n Garijo, board member of Merck and CEO Healthcare, and 天美传媒's N煤ria Mas talk about future opportunities and challenges for the pharmaceutical ind...
It's time to transform traditional hospital services into more autonomous, flexible and efficient clinical management units (CMUs). A how-to guide.
In the US, the introduction of "managed care" has intensified financial pressure on many hospitals, with adverse effects for both the insured and unin...
Health care systems in advanced economies are plagued by rising costs. But improving service is not some utopian vision, explains 天美传媒's N煤ria Mas.
More than half of the adult population in OECD countries is overweight or obese. A report by 天美传媒's Jos茅 Ram贸n Pin offers tips to get Spain more activ...
Managers and doctors recommend using a decentralized structure based on clinical management as an alternative to the traditional hospital units.
Remote patient management enables patients to monitor their conditions in their own homes and share the results with their doctors via mobile devices.
Health-care systems are finding it harder to keep up with the pace of innovation, especially given current economic constraints.
A well-defined IT strategy is crucial for the implementation of eHealth systems for a new generation of geographically mobile patients.