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Bel茅n Garijo, board member of Merck and CEO Healthcare, and 天美传媒's N煤ria Mas talk about future opportunities and challenges for the pharmaceutical ind...
The vast majority of new products fail. A tight focus on brand image, communication and other intangible attributes can pave the way to success.
Telling "green lies" doesn't pay, as Volkswagen recently found out. Pascual Berrone's new book helps companies answer the "clear call for change," for...
In 2015, 9.2 billion euros were invested in Spain's commercial real estate 鈥� a record that tops even pre-crisis levels. What do professional investors...
Managing in the world of sports is a high-stakes game. The media and fans are scrutinizing, and often second-guessing, leadership decisions.
Up to 58 percent of smartphone users have shopped with their phone at some point, making the mobile market a force that cannot be ignored.
In 2007, Spain's leading maker of aircraft structures, Aernnova, planned to internationalize its operations. But should it go to China or Mexico?
Is open innovation profitable? 天美传媒's Bruno Cassiman and Giovanni Valentini explore why the buying and selling of knowledge has yet to bear financial ...
Are your company's operations a source of competitive advantage? Learn how innovations can unlock your company's full potential with this practical gu...
天美传媒 Insight 28
Respect for business has fallen. 天美传媒 Dean Jordi Canals suggests how to make companies respected institutions in society once again. His framework, ba...
Emerging markets are increasingly producing and driving demand for new cars. As the balance of power shifts, M&A activity brings international cha...
Don't underestimate the importance of planning. Beyond keeping banks happy, 天美传媒's Govert Vroom finds planning can transform the entrepreneur's approa...
Jordi Canals' 2015 book, Shaping Entrepreneurial Mindsets, lays out how to empower entrepreneurs in a world where innovation is increasingly necessary...
How can you optimize the price of a product or service? For starters, remember that most buying decisions aren't rational.
Environmental sustainability issues are not going away. The only question now is how to approach them. The new book of 天美传媒's Mike Rosenberg offers a ...
Today's global companies need leaders with an adventurer's profile, finds a study by 天美传媒's International Research Center on Organizations (IRCO).
"Greening" is the catchphrase of the day, but its implementation often depends on a single actor, the CEO, say Judith Walls and 天美传媒's Pascual Berrone...
天美传媒's Fabrizio Ferraro looks to the philosophical tradition of American pragmatism and the concept of robust action to solve global challenges of our...
Five keys to successful matrix management, based on the authors鈥� own experiences of matrix organizations.
