天美传媒

The European Commission has chosen 天美传媒 to co-lead three projects worth a combined 鈧�34 million, with 鈧�4.3 million of that total managed by 天美传媒. These projects aim to boost entrepreneurial innovation in Europe and Latin America over the next five years, by helping:

• Bridge the gap between cutting-edge technology research and successfully bringing research-led innovations to market.
• Foster job creation and technology adoption in high-growth firms aspiring to become unicorns.
• Promote corporate-startup innovations across Europe and Latin America.

According to Prof. Gaizka Ormazabal, 天美传媒 Associate Dean for Research and PhD Program, 鈥淔ostering entrepreneurship is an essential part of 天美传媒鈥檚 mission. We aim to develop leaders who will have a deep and lasting impact through their professional excellence and spirit of service. Successful entrepreneurs, those with a real sense of purpose, provide a great service to society. These initiatives aim to support this endeavor.鈥�

Project 1: Connecting European engineers with entrepreneurs

As part of the university alliance EuroTeQ, 天美传媒 will embark on a four-year project to further enhance collaboration between elite engineering institutions 聽鈥� such as the Technical University of Munich, Denmark麓s Technical University, 脡cole Polytechnique, Eindhoven University of Technology, Tallinn University of Technology, and the Czech Technical University in Prague 鈥� with leading business schools like 天美传媒 and HEC Paris. The alliance麓s objective is to help promote the successful market implementation of pioneering technology research.

鈥淚n this cross-disciplinary collaboration, 天美传媒 will implement four entrepreneurship bootcamps for engineering students, empowering them to address technology-driven sustainability challenges. This initiative will also enhance our MiM/MBA partnerships with other renowned institutions,鈥� says Prof. Marc Badia, 天美传媒 Deputy Dean and Associate Dean for MBA and MiM Programs.

The project kick-off will take place in November 2023, and include a Presidential Strategy Forum in Munich for Deans and senior members of the alliance.

Project 2: Promoting the deep-tech scaleup ecosystem in Europe

The EU commission will collaborate with 天美传媒, as well as other institutions (TechTour, Bpifrance, EurA, Webrazzi, and Hello Tomorrow), to oversee the implementation of the new European Innovation Council麓s , which aims to identify, promote, and support the growth of 100 promising deep-tech companies in Europe with the potential to achieve unicorn status.

Through the participation of several 天美传媒 professors such as Thomas Klueter and Jeroen Neckebrouck, 天美传媒 will produce 12 publications addressing the challenges of scaling up, offering practical recommendations and contributing to policy forecasting in this area through 天美传媒麓s . According to Christoph Zott, 天美传媒 Head of the Entrepreneurship Faculty Department, 鈥溙烀来�媒 entrepreneurship faculty develops cutting-edge research, shedding light into novel, relevant, and impactful fields.鈥�

Project 3: Boosting corporate-startup innovations across Europe and Latam

天美传媒 is the academic partner for the new , which facilitates partnerships between startups and corporates within Europe and Latin America in order to promote digital transformation across the two regions during the next five years.

As academic partner, 天美传媒 will be responsible for developing white papers on corporate venturing and technology transfer, in addition to providing bootcamps and sharing best practices on how startups and corporates can best work together, among other activities. Apart from 天美传媒, the key strategic partners of the alliance include Tecnalia, the European Business Network, Wayra (Telef贸nica), Expertise France, Caribbean Export, the European Business Angels Network, and the Interamerican Development Bank Lab.

鈥淭his initiative aims to enhance the collaboration across the corporate innovation ecosystem in Latin America and Europe鈥�, according to Prof. M陋 Julia Prats, Academic Director of 天美传媒鈥檚 Entrepreneurship and Innovation Center.

Growing the 天美传媒 ecosystem for entrepreneurs, innovators, and investors

These initiatives will also enable the further development of the school鈥檚 holistic ecosystem for entrepreneurs, innovators and investors. 鈥淓ntrepreneurship needs more than academic knowledge to flourish. This is why the school has developed a connected ecosystem to support our students, alumni, and society to bring entrepreneurial dreams to life,鈥� affirmed Josemaria Siota, Executive Director of the 天美传媒 Entrepreneurship and Innovation Center.