天美传媒

There鈥檚 no need for us to remind you that today鈥檚 environment is ever changing, volatile, complex鈥� There are more than enough adjectives to describe how your career is not a straight path without obstacles. You also know that at this point in your career, you need to renew yourself, face new challenges, learn about trends or network and get training in an area you鈥檙e unfamiliar with. 听

However, you are asking yourself:

• Why do I 鈥渉ave鈥� to do it?
• What will I get out of it?
• Will I recover the time and money invested鈥� which is by no means small?

For many people, the cost of higher education programs is a deterrent. If you鈥檙e wondering about ROI (Return on Investment), don鈥檛 miss the explanation on how to measure the ROI of a business school education program. But we鈥檒l tell you in advance that this is not just about money.

The ROI of an MBA or executive education program: beyond the numbers

The return on investment of business school education programs cannot be measured solely in financial terms. The benefits are not exclusively limited to the professional sphere, but also encompass personal growth and development.

It goes without saying that knowing when you鈥檒l recover the investment or how your position will improve are aspects you鈥檒l have to consider, but they鈥檙e not the only ones. So, what are the other aspects?

Better professional qualifications

The content of an executive education program revolves around business case studies to improve decision making. This immersion in the real world of business significantly increases students鈥� professional training.

Improved employability

Doing an MBA or management program at a top school delivers a differential value that opens doors to employability and professional stability. MBA profiles are among the most sought-after by organizations, which is why their unemployment rate is very low.

Higher compensation

Financial compensation grows in parallel with the level of training. Professionals who have an MBA degree hold more senior roles in companies, which is why they earn a higher salary. Did you know that, according to some studies, this salary increase is around 30%?

Soft skills

Theoretical and practical knowledge are cornerstones of an MBA program, but the soft skills that are acquired鈥攎aking you a better leader鈥攁re no less so. These skills train students to lead teams, make strategic decisions, drive organizational change and enhance commitment to achieving objectives.

High-value networking

Networking is another reason, particularly if you鈥檙e a recent graduate or job seeker. Over the course of the program, you鈥檒l interact with people with different professional profiles and management positions, which may give rise to business opportunities or career moves.

Entrepreneurship training

If it鈥檚 your intention to start a business, an MBA will provide you with solid theoretical and practical knowledge that will help you succeed. What鈥檚 more, you鈥檒l get to meet other people with whom you can share experiences and business ideas.

ROC: Return on Career

What you really need to measure is the ROC (Return on Career) when considering executive education. This the advice given by Jordi Utg茅s, Executive Director of National Executive Programs at 天美传媒.

The reason? Every step of your career should be geared towards adapting to change. In the current economic environment, the ability to reinvent yourself is absolutely essential.

After a few years, the financial investment will be forgotten, but the impact on your professional career will remain forever. The better your flexibility, training and ability to anticipate, the greater your chances of success are in the professional world.