  {"id":3949,"date":"2012-11-07T05:19:17","date_gmt":"2012-11-07T05:19:17","guid":{"rendered":"https:\/\/www.iese.edu\/insight\/?post_type=article&#038;p=3949"},"modified":"2025-04-08T05:19:17","modified_gmt":"2025-04-08T05:19:17","slug":"what-does-it-really-mean-to-be-a-global-leader","status":"publish","type":"article","link":"https:\/\/www.iese.edu\/insight\/articles\/global-leader-defined-global-context\/","title":{"rendered":"What Does It Really Mean to Be a \"Global\" Leader?"},"author":50,"featured_media":5801,"menu_order":0,"template":"","tags":[38],"class_list":["post-3949","article","type-article","status-publish","has-post-thumbnail","hentry","tag-connectedness"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Does It Really Mean to Be a &quot;Global&quot; Leader? | 天美传媒 Insight<\/title>\n<meta name=\"description\" content=\"In today&#039;s global environment, external markets can account for more than half of a company&#039;s revenues and profits. As such, companies need to develop global leadership adequate to the task. An article coauthored by 天美传媒&#039;s B. Sebastian Reiche defines the main features of global leadership and recommends strategies for developing a solid global framework.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.iese.edu\/insight\/articles\/global-leader-defined-global-context\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Does It Really Mean to Be a &quot;Global&quot; Leader?\" \/>\n<meta property=\"og:description\" content=\"In today&#039;s global environment, external markets can account for more than half of a company&#039;s revenues and profits. As such, companies need to develop global leadership adequate to the task. An article coauthored by 天美传媒&#039;s B. 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