天美传媒

顿辞飞苍濒辞补诲听天美传媒 Insight magazine (Issue 25, Q2 2015), dedicated to small and medium-sized enterprises (SMEs), the business engines that power so many of the world鈥檚 economies.

• Albert Fern谩ndez Terricabras explores the reasons behind the chronic shortage of resources faced by many SMEs, and proposes strategies for dealing with them.
• Walter Kuemmerle identifies the dimensions of an entrepreneurial society that increase the likelihood that enterprises will prosper, despite the shortcomings in a country context.
• Danny Miller & Isabelle Le Breton-Miller draw on family business research to show that the 4C鈥檚 of Continuity, Community, Connection and Command can help any enterprise thrive for generations.

Also in this magazine:

• Gerald F. Davis & Christopher J. White apply lessons from big social movements to the corporate space. By empowering their internal activists, organizations can reap the benefits of socially responsible behavior.
• Tony Davila, Daniel Oyon, Pilar Parmigiani & Ma毛l Schnegg commend the Landscape Monitor, a tool for outside-in innovation.

笔濒耻蝉:听Stanley Motta, head of one of Latin America鈥檚 biggest family business groups, finds the Golden Rule will take you a long way.

In our case discussion, executives debate how Swarovski ought to streamline its supply chain.

And finally, Guy Kawasaki, the former Chief Evangelist at Apple, tears up the business plan for effective communication.